I build high-impact products, teams, and AI-enabled systems that scale.
I’m Brandon Houlihan — a Design Leader and Founder based in Apex, North Carolina. These days, I’m focused on the intersection of product design and AI, exploring how emerging technologies can create more intuitive user experiences and help designers work more efficiently. Thanks for stopping by and taking the time to get to know my work.
Case studies
Design leadership
As a hybrid player and coach, I take an active, collaborative role in leading Design and Research teams. I work extremely hard to set clear expectations and foster an inclusive environment where each member of my team feels empowered to grow, thrive, and bring their authentic self to work every day.
Tech stack
These are some of the tools I use to design interfaces, concepts, and prototypes to be used in concept testing and product development. Generative AI allows me to stay focused on solving the right problems early, avoiding unnecessary UI polish too soon — leading to more meaningful outcomes and faster iteration.